The British Beauty Council has launched its first international event with the inaugural British Beauty Festival in Shanghai, signing a strategic licensing partnership with Chrysalis Beauty to run the festival across Greater China.

KIKO MILANO is pleased to announce the appointment of Marcelo Gutierrez as its first Global Make-up Artistry Creative Director. Gutierrez will bring his experience and artistic vision to KIKO MILANO's product development, creative campaigns, and global artistry direction. 

Beauty Pie is moving into Liberty next month, marking the members' club brand's first permanent space in a major retail destination.

Baldan Group has formalised a partnership with London wellness operator KX that brings its T-SHAPE2 body contouring device to KX Spa, the treatment facility inside the KX private members' club at 151 Draycott Avenue, Chelsea.

Totally Derma has set up a new expert council to strengthen the scientific case for nutraceutical collagen supplementation in clinical aesthetics. The Regenerative Aesthetics and Wellness (RAW) Council brings together specialists in nutrition, orthopaedics, skin health and women's medicine. The initiative is intended to support the company's credibility in the professional aesthetics sector while underpinning its move into direct-to-consumer channels.

In a refined convergence of high performance and haute perfumery, AMAFFI Perfume House unveils a new global partnership with George Russell, marking a collaboration shaped by precision, character, and contemporary elegance.

Following its launch debut in 2025, Breakout Beauty UK is back; ready to help scale the UK’s most exciting high potential beauty brands and deliver meaningful commercial impact across the industry.

Dermalogica has published a comprehensive good practice guide for microneedling practitioners in the UK, developed in partnership with the British Association of Beauty Therapy and Cosmetology (BABTAC).

Infrared sauna brand Sunlighten has launched PulseIQ, a new intelligent wellness platform that delivers four distinct infrared wavelengths independently rather than blending them together.

New data from the British Association of Aesthetic Plastic Surgeons confirms a fundamental reorientation in cosmetic medicine. Patients are choosing permanence over repetition, and results over transformation.

Townhouse, the UK’s market-leading luxury nail care destination, introduces Postcards From Paradise, its Spring/Summer 2026 nail art collection - a limited edition edit of six destination-inspired designs created to capture the feeling of being somewhere beautiful.

Hyde London City, Ennismore’s vibrant lifestyle hotel in the heart of the City, has partnered exclusively with LOOKFANTASTIC, the UK’s leading online beauty retailer, to launch Self-Care Room Service, a series of luxe in-room beauty edits personalised to the needs of each guest. This first-of-its-kind collaboration is designed to help travellers relax, recharge, and indulge in personalised wellness during their stay.

Reena Sandhu has been appointed International Product & Brand Marketing Manager (EMEA, APAC and LATAM) for Hydrafacial.

Dr. Squatch is teaming up with Megan Fox for its 2026 deodorant campaign. Known for her confidence, Megan Fox takes on a new role as Professor Fox, on a mission to educate men on why it’s time to ditch generic deodorant and upgrade to Dr. Squatch, delivering a clear message: when it comes to body odour, there’s a better way to handle it. 

Sk:n clinics are pleased to announce the launch of SkinPen, an advanced, medical-grade microneedling treatment now available across 15 clinics nationwide. Designed to deliver consistent, precise, and clinically proven results, SkinPen represents a significant step forward in professional skin rejuvenation.

Champneys Wellness Spa and Townhouse have signed a landmark partnership that will introduce Townhouse’s luxury nail salon offering to the renowned Champneys spa estate, bringing together two brands united by a shared commitment to exceptional guest experience.

Superdrug Presents will return to London from 1 to 4 May at Old Truman Brewery. The four-day festival will once again be a large-scale consumer beauty and wellness activation, combining brand experiences, masterclasses, celebrity appearances and product-led sampling under one roof.

Hydrafacial has unveiled its first-ever global brand video campaign as the skin health leader continues to expand its presence within the aesthetics category. The campaign champions the brand’s signature promise of delivering “the best skin of your life”, spotlighting the unmistakable post-treatment glow that has cemented Hydrafacial as a trusted favourite among clinics, customers, skin experts, editors and influencers for more than two decades.

Beauty fans, mark your calendars - another Sephora UK moment is on its way. The global leader in prestige beauty retail has announced that its newest store will open in the vibrant city of Bristol at Cabot Circus on Thursday , 30th April. Marking Sephora UK’s 14th store nationwide, and the second new opening of 2026, this South West debut continues the retailer’s ambitious third year of national expansion, bringing its beloved beauty experience to even more communities across the country.

One in five hair and beauty businesses are operating at a loss, according to new survey findings from the National Hair & Beauty Federation, which point to growing financial strain across the sector as employment and operating costs continue to rise. The research, based on responses from 423 hair and beauty professionals across the UK, also found that nearly three quarters of businesses are working on very narrow margins, making only a small profit or breaking even.