BaByliss Pro Lupia Hairdryer

BaByliss Pro has launched Lupia, a new compact professional hairdryer designed to deliver high-speed drying performance in an ultra-lightweight format.

Developed for salon professionals and stylists who need power, control and comfort during busy service days, Lupia combines a 2200W high-speed digital motor with a compact 175mm body and lightweight 335g design.

The dryer has been created to support fast, controlled drying without adding unnecessary strain to the wrist, arm or shoulder. Its ergonomic design is intended to offer balance and comfort during prolonged use, making it suitable for salon blow-dries, precision styling, finishing work and mobile professionals.

Lupia features integrated ionic technology to help minimise frizz and support a smoother, shinier finish. The dryer also includes multiple heat and speed settings, a cool shot button, low vibration performance and a 2.8m professional power cord.

The tool comes with three concentrator nozzles and a diffuser, allowing stylists to adapt airflow for different hair types, textures and styling needs. The concentrator nozzles are designed for controlled smoothing, precision drying and targeted airflow, while the diffuser supports curly, wavy and textured hair.

The launch reflects continued demand for compact professional dryers that deliver salon-level power while reducing weight in the hand. For salons, the tool offers a practical option for high-frequency drying services, colour finishing, textured styling and back-to-back appointments where comfort and speed are commercially important.

BaByliss Pro Lupia Hairdryer is available through professional salon suppliers, including Salon Services.