evo Colour Protect range

evo has introduced Colour Protect, a new haircare range designed to help maintain colour vibrancy, reduce colour fade and support stronger, healthier-looking hair between salon appointments.

Created for colour-treated hair, the new range includes Atonement Colour Protect Shampoo, Atonement Colour Protect Conditioner and Hue Dini Colour Protect Leave-In. The three-step routine has been developed to cleanse, condition and protect coloured hair while helping to preserve pigment and improve shine, softness and manageability.

Atonement Colour Protect Shampoo is a gentle colour-safe cleanser designed to remove impurities without stripping colour or over-drying the hair. The formula uses coconut and sugar-derived surfactants to cleanse, while sunflower seed oil and vitamin E help protect against colour fade caused by sun exposure and environmental stressors. Hydrolysed quinoa supports the hair fibre, helping to reduce porosity and improve colour retention.

Atonement Colour Protect Conditioner has been developed to seal the cuticle, replenish moisture and reduce colour fade. The lightweight formula uses jojoba, panthenol, sunflower seed oil, vitamin E and UV filters to support shine, slip and colour protection without weighing the hair down.

Completing the range, Hue Dini Colour Protect Leave-In is a lightweight daily treatment that primes the hair, helps lock in colour and protects against heat and environmental factors. The leave-in formula is designed to detangle, smooth, reduce frizz and flyaways, and improve manageability while keeping coloured hair looking vibrant.

The launch responds to continued demand for salon-quality colour maintenance products that help clients extend the life of their colour at home. For salons, the range offers a retail opportunity linked directly to colour services, helping clients protect their investment between appointments while supporting stronger aftercare conversations at the chair.

The range is suitable for colour-treated hair across different textures, including straight, wavy, curly and frizzy hair. The formulas are positioned as lightweight, colour-protecting and strength-supporting, with a focus on maintaining shine and condition without heavy residue.

evo Colour Protect is available through evo and selected professional stockists.