Sephora has launched the Sephora Prize, its first European beauty brand incubation competition, with applications opening today for a window of just under four weeks.

Sacha Mascolo-Tarbuck has taken majority ownership and full voting control of TONI&GUY Global Group at both board and shareholder level, the company announced yesterday.

KIKO Milano has named Madonna as its new global brand ambassador, with the launch of a global campaign titled "The KIKO Show" and the confirmation of a long-anticipated US retail partnership with Macy's.

Harpar Grace International (HGI) has launched The HGI HUB, a digital platform for aesthetic and wellness clinics that consolidates ordering, education, marketing support and business tools into a single app.

Waldencast has agreed to sell its Obagi Medical dermatological skincare and aesthetics business to private equity firm Bridgepoint in a deal with an enterprise value of up to $460 million.

FACEGYM has confirmed the launch of a UK franchise model, with four new studios opening by the end of June 2026 and a wider plan to roll out 28 new sites across the country over the next three years.

The National Hair & Beauty Federation (NHBF) has launched a new State of the Sector: An Employer Survey to gather evidence from hair, barbering, beauty and aesthetics businesses that employ staff.

Benefit Cosmetics has confirmed the return of its Bold Is Beautiful campaign for 2026, with £5 from every brow wax carried out at UK Benefit Browbars throughout June donated to its long-standing UK charity partners, Look Good Feel Better and Refuge.

The 3,300-square-metre Whitehall spa has ended its 15-year ESPA partnership and reopened as Biome, with Wildsmith, Augustinus Bader and AMP signed as the three founding brand partners.

TRESemmé has appointed television presenter Maura Higgins as the first-ever Head of Hair at TRESemmé Professional, the relaunch of the brand's professional-tier line.

Luxury skincare and technology brand Opatra London has launched a global partnership with MSC Cruises to introduce advanced, results-driven spa treatments across the cruise line’s fleet.

Vaseline announces global superstar JENNIE as Global Ambassador for its body care collection.

Lisa Franklin London has signed an exclusive UK partnership with cognitive technology company One Brain X, bringing the firm's neural-mapping device into the clinic's consultation and treatment process.

Face the Future is supporting calls for a national UV safety strategy, following the publication of a parliamentary report that describes overexposure to ultraviolet radiation as a severe but entirely preventable public health crisis in the UK.

LOOKFANTASTIC is absorbing the cost of VAT on selected SPF 30+ products for the third year running, offering customers 20 per cent off across its core sun protection range through the summer.

Paula's Choice, a global leader in high-performing, science-backed skincare, today announces its landmark partnership as an Official Sponsor of the FIFA World Cup 2026 and FIFA Women's World Cup 2027. To mark the occasion, the brand is launching its new global campaign, Proud Supporter of Your Skin, which celebrates skincare that keeps its promises for fans and athletes in the world's most high-pressure environments.

P.Louise, the beauty brand founded by professional make-up artist and social sensation Paige Louise Williams, is launching at Boots to bring the range to the high street for the very first time. After a meteoric rise since its inception in [2014], P.Louise is now widely recognised as one of the UK’s most successful beauty brands, known for its bold colour, viral icons and record-breaking TikTok Shop Live sessions. From 29 May, brand fans will be able to shop the range in 36 Boots stores across the UK and online at boots.com. 

Beauty Pie is arriving at Liberty, marking the brand's first standalone space in a major retail destination.

Leading accessible health and beauty retailer, Superdrug, has announced the launch of its new Level 3 equivalent Healthcare Ambassador Accreditation, designed to strengthen the expertise of store colleagues and helping them to deliver safe, informed advice on everyday health concerns.

Roseway Labs has announced a strategic partnership with Mast Cell Action; a UK-based charitable organisation that works to support the Mast Cell Activation Syndrome (MCAS) community and raise awareness and understanding of MCAS.