ALIA Launches in the UK
Bestselling author, transformational speaker, and globally renowned self-development expert Roxie Nafousi introduces ALIA - a new luxury fragrance house designed to transform the way we wear scent: not just as a beauty ritual, but as an act of self-expression, self-celebration, and identity.
Grown Alchemist Regenerating Range
Grown Alchemist has introduced Regenerating, a six piece collection built to future proof skin against the environmental factors that account for the majority of visible ageing. The range targets early lines, loss of firmness and dullness with bio tech actives and a clear brief to strengthen the barrier for the long term. Independent clinical and user trials underpin the launch, with products tested over four weeks and supported by dermatologist assessments and consumer studies. Early highlights include reports of younger looking skin within seven days for the Night Cream, signalling both fast comfort and steady structural gains.
Hairburst Advanced+ Range
Hairburst, the reliable name in results-driven hair health, is proud to introduce its most advanced innovation yet: the Advanced+ range - a powerful, clinically-proven trio designed to address the root causes of hair loss and damage from the inside-out.
MZ Skin Volumising Lip Perfector
Luxury skincare brand MZ SKIN, founded by leading oculoplastic surgeon and renowned aesthetic doctor, Dr. Maryam Zamani, introduces a new shade of its cult-favourite Volumising Lip Perfector.
Dermatica Multi-Level Retinal Range
Drawing on years of experience in personalised treatments, Dermatica has translated this clinical expertise into a range of Retinal Serums that make science-led anti-ageing skincare simpler, safer, and easier to access. Their multi-level system offers a clear pathway to long-term skin health — without the need for a prescription. This allows customers to build tolerance at their own pace and achieve visible results without trial and error.
KORA Organics Turmeric Glow Drops
KORA Organics has launched Turmeric Glow Drops, a radiance serum for those who love the brightening power of niacinamide but want a botanical alternative. The formula focuses on three outcomes that matter day to day: minimised pores, a more even tone and a refined texture.
HydroPeptide Medical+ Collection
HydroPeptide has unveiled the Medical+ Collection, a clinic-only line that pairs luxury textures with lab-level peptide science for patients on an aesthetic journey. The range is positioned for healthcare professionals and launches with hero formulas built around two proprietary platforms, Nimni Technology and Micellular CellRenew-16, both created to improve collagen health and target visible ageing while maintaining skin comfort.
Typebea The Bond Repair Range
Typebea has introduced its latest innovation, the Bond Repair Range, a four-step system designed to rebuild the internal structure of damaged hair and restore it close to its virgin state. The range is powered by RDS Bond Technology, an exclusive complex that repairs, defends and enhances shine without leaving hair heavy or brittle.
iS Clinical Daily Dynamic Hydrator
iS Clinical has unveiled Daily Dynamic Hydrator, a high performance, multitasking moisturiser designed to simplify routines without skimping on results. The brand positions the formula as a single step that hydrates, defends and renews, intended for daily use by all skin types, including sensitive or compromised skin. The texture is backed by iS Clinical’s GeneXC Technology, a platform built around extremozymes derived from hardy plants such as Haberlea rhodopensis and Selaginella lepidophylla, selected for their ability to support DNA protection and cellular resilience.
NAYDAYA Neck & Chest Wrinkle Shields
NAYDAYA has introduced its Neck & Chest Wrinkle Shields, targeted silicone patches that smooth and soften lines on the delicate neck and chest while you sleep. Made from 100 per cent medical-grade silicone and reusable up to 15 times, the shields create a deeply hydrating occlusive microclimate that locks in moisture and helps flatten existing creases while discouraging new ones from forming.
Magnitone Diablo Pro Body Sculpting Device
Magnitone is moving from face to body with the launch of Diablo Pro, a next-generation tool designed to lift, tone and visibly firm skin at home. The cordless device answers the growing demand for non-invasive ways to support definition and skin confidence as body composition changes after weight loss or lifestyle shifts.
Wildsmith Active Super Eye Cream
Wildsmith Skin has introduced its latest innovation, the Active Super Eye Cream, a high-performance treatment designed to hydrate, firm and visibly smooth the delicate eye area. Clinically proven to reduce fine lines and wrinkles, the formula brings together advanced peptides and bioactives that target signs of fatigue and ageing with precision.
Gem & Tonic Launches in the UK
Gemma Atkinson has introduced Gem & Tonic, a new beauty brand created for active women who want fuss-free self-care that keeps pace with busy days. The line debuts in the UK on 17 September at gemandtonicshop.com, bringing high-performance skincare and haircare that slot neatly between workouts, school runs and meetings.
Westmoreland Cosmetics Launches in the UK
Celebrity nail artist Harriet Westmoreland has debuted her own brand, Westmoreland Cosmetics, bringing her signature clean, glossy manicure aesthetic to a dedicated polish line. The first drop, Vanilla Gloss, lands on 28 September with five tonal nudes designed to flatter a wide range of skin tones. Each shade is offered in two formats, professional-style Glass Gel polishes that cure under UV, and everyday Glass Polishes that remove with standard remover, giving both pros and polish lovers the same translucent, skin-centric colour story.
Laneige Smoothie Makeup Serum
The true hydration expert, LANEIGE, is excited to announce its latest innovation - a hydrating, pore-blurring serum primer powered by Skin Gesso Technology. Designed to prep and enhance your skin, this unique formula bridges the gap between skincare and makeup.
Milk Makeup Kush Big Hit Mascara
Milk Makeup has reimagined one of its cult favourites with the launch of KUSH Big Hit Mascara, a cleaner, bolder upgrade on the brand’s original lash hero. Promising louder lashes with weightless volume, the new formula and brush design deliver high-impact results without clumping, smudging or flaking.
Dr. Idriss Barrier Baste Duo
Dermatologist Dr. Shereene Idriss has turned her viral “lip basting” hack into a clinically proven two-step routine with the launch of the Barrier Baste Duo. The system pairs a no-rinse exfoliating peel with a nourishing treatment balm, designed to smooth, hydrate and protect lips overnight.
The Organic Pharmacy Clarifying Gel Moisturiser
The Organic Pharmacy has launched its Clarifying Gel Moisturiser, a clinically proven gel moisturiser designed especially for oily and blemish-prone skin. This oil-free formula promises hydration, clarity and a more refined texture in one lightweight product.
NIRA Youth Renewal Peptide Cream
NIRA, the brand best known for its at-home laser devices, has introduced its Youth Renewal Peptide Cream to the UK, offering a luxurious companion to its clinical-grade tools. The cream has already earned five-star reviews in the US and is formulated to deliver visibly smoother, younger-looking skin within weeks.
111SKIN At-Home Exosome Face Lift Treatment
111SKIN introduces the Exosome Face Lift, a science-driven transformative 4-week treatment that brings clinic-backed results to the cabinet. Inspired by cutting-edge results from the 111 Harley Street Clinic, the treatment combines a potent serum and overnight mask, delivering professional-grade rejuvenation that visibly lifts and tighten the skin. It works to provide a fast-acting solution that addresses sagging, tiered and dull skin.