Medik8, known for its precision-led skincare, has introduced Liquid Peptides Advanced MP, a next-generation anti-ageing serum powered by Dual MiniProteins—a pioneering biotechnology designed to deliver faster, deeper, and longer-lasting wrinkle reduction.
Developed over 18 months, across 7 independent studies and 40 formula variations, this ultra-hydrating serum has been rigorously tested to provide visible, filler-like wrinkle relaxation with both immediate and long-term results:
Expression lines visibly reduced in just 10 minutes.
Deep-set wrinkle reduction achieved within 8 weeks.
86% of participants reported no new lines forming since using the serum.
Ideal for use alongside or between neurotoxin injectable treatments for sustained wrinkle reduction.
Harnessing the power of Dual MiniProteins, Medik8 has fused peptide penetration technology with the structural benefits of proteins—similar to the mechanisms behind anti-wrinkle injectables. Their micro-molecular size allows for deeper skin absorption, while their 3D folding structure ensures precise targeting of skin cell receptors for maximum efficacy.
Daniel Isaacs, Chief Product Officer at Medik8, commented: “This is precision peptide technology at its finest. Liquid Peptides Advanced MP delivers clinically proven wrinkle reduction by combining next-generation MiniProteins with a powerhouse of peptides and hydrating actives. It’s the ultimate non-invasive solution for visible skin rejuvenation.”
Liquid Peptides Advanced MP is now available at medik8.com and select retailers.
Wella Professionals has unveiled Koleston Perfect Infinite Cover, a limited-edition collection of five professional colour shades selected to deliver up to 100% grey coverage, including on resistant grey hair. Developed in collaboration with Wella Professionals Global Ambassador and Brazilian colour expert Romeu Felipe, the collection brings together five of the most frequently used shades in his professional grey coverage services, offering hairdressers a targeted selection for achieving consistent, long-lasting results.