Laura Mercier Tinted Blur Balm
Complexion pioneer Laura Mercier has unveiled the Tinted Blur Balm, a first-of-its-kind balm-to-powder skin tint. The launch represents a new chapter for the brand, focusing on "weightless" coverage that aims to enhance rather than mask the wearer's natural features. The product arrives at a time when consumer demand for "no-makeup makeup" continues to rise, with the brand positioning this balm as a hybrid between prestige artistry and advanced skincare.
The Tinted Blur Balm is engineered with a transformative texture that melts into the skin as a balm before setting into a breathable, natural matte powder. This dual-action formula is designed to blur imperfections and control shine for up to 12 hours.
The formula is powered by:
Peptide Infusion: A targeted complex that works to refine skin texture and improve elasticity over time.
Vegan Squalane: Sourced to protect the skin’s moisture barrier and provide a soothing effect.
Light-Diffusing Pigments: Combined with transparent mica to create a "soft-focus" veil that looks like skin but smoother.
The Tinted Blur Balm is designed to be versatile. It can be applied with fingertips for a sheer wash or layered with a dense brush to achieve medium coverage. The range consists of eight matte shades, and can be applied in shades one or two levels deeper than the natural skin tone to add dimension and "sculpt" the face without the heaviness of traditional contour products.
Available exclusively at Cult Beauty.
