DESIGNME Launches in the UK
DESIGNME, the professional, vegan Canadian haircare brand born in salons, is proud to announce its official expansion into the UK through an exclusive partnership with leading distributor Alan Howard, the partner of choice for hair professionals.
From the 23rd March, DESIGNME’s high-performance, cruelty-free and vegan product range will be available in Alan Howard stores nationwide and online at AlanHoward.co.uk, bringing its stylist-loved collections directly to UK salons and stylists.
The launch includes a curated line-up of over 50 professional products and salon retail essentials designed to style, treat and care for all hair types and textures.
Available exclusively at Alan Howard, the leading distributor will showcase hero products from each collection:
• PUFF.ME – Volume & Texture
• BOUNCE.ME – Curl & Definition
• GLOSS.ME – Hydration & Shine
• QUICKIE.ME – Refresh & Dry Shampoo
• HOLD.ME – Hold & Control
“The UK has one of the most sophisticated professional hair communities in the world, and we've been waiting for the right partner to scale properly. Alan Howard is exactly that - a distributor who genuinely understands the salon professional. We're not just launching a product range, we're building a long-term home for DESIGNME in the UK” commented Safir Shnayderman, Founder & CEO, DESIGNME.
“We’re delighted to welcome DESIGNME into the UK market and introduce a brand that truly resonates with the professional community. As a distributor dedicated to supplying salons with innovative, high-performance products, we recognise the value DESIGNME brings with its salon-born formulations and its commitment to cruelty-free, vegan products. We can’t wait to see UK stylists embracing this range as an essential part of their kit, and we look forward to supporting its growth across the country” added Jonathan Littler, Managing Director at Alan Howard.
Since launching in 2016, DESIGNME has remained committed to the professional community. Today, more than 100,000 stylists across North America trust the brand, which is stocked in over 20,000 salons across the US and Canada. As the brand enters the UK, that same dedication to professional partnerships, education and salon success remains central to its growth strategy.
The UK launch forms part of DESIGNME’s continued global expansion, strengthening its professional distribution network while maintaining its commitment to vegan formulations, cruelty-free standards and salon-first innovation.
