Laneige Water Bank Aqua Facial

LANEIGE, a global beauty brand known for skincare innovation, unveils its latest breakthrough — Water Bank Aqua Facial, a high-performance serum that delivers visible results from the comfort of home. With the slogan “Korean Glass Skin Glow, Bottled,” the campaign launch redefines hydration and marks a bold evolution in the Laneige Water Bank franchise.

Powered by Aqua Glass Booster, the formula blends a 7.7% Acid Complex with a hydration-rich infusion of Cross-linked Hyaluronic Acid, PGA, PDRN, and Hyaluronic Ceramide. This combination gently retexturizes and intensely hydrates the skin. Immediately after use, 93% of users feel like the product helped to achieve Glass Skin, and after four weeks, all reported smoother, plumper, and more radiant skin.

The new serum’s exact-dosage dropper allows for precise application, mirroring the care and control of professional skincare. Its lightweight texture makes it suitable for daily use, and when paired with Water Bank Blue Hyaluronic Cream Moisturizer, the glass skin synergy effect doubles, amplifying hydration and glow for a truly transformative skincare experience.

Laneige is taking a bold creative approach with campaign visuals featuring real before-and-after results from 20 users. These assets highlight the visible transformation and reinforce Laneige’s leadership in hydration science, while bringing a fresh sense of newness to the brand.

Laneige Water Bank Aqua Facial is available now at SpaceNK.