Femfresh, the UK's leading intimate hygiene brand, is strengthening its partnership with the West Ham United Women’s Team through a new video campaign. This initiative, launched to highlight their shared commitment to excellence and women's health, is live on VOD platforms, including All4, from July 1 to August 31.
Since their collaboration began in February, Femfresh and West Ham United Women's Team have united to promote female empowerment through football. The partnership underscores Femfresh's mission to destigmatise women's intimate health and educate on the importance of intimate care. By aligning with a prominent sports team, Femfresh aims to challenge societal taboos and encourage open conversations about women's health.
For more information about Femfresh and its commitment to women's health, visit femfresh.co.uk.
Hospitality technology company Journey has acquired the Good Spa Guide, expanding its presence in the UK spa and wellness sector with the relaunch of the guide's website as a direct booking and discovery platform. Announced on 2 November 2026, the acquisition brings together Journey's hospitality technology and booking infrastructure with the Good Spa Guide's independent spa assessments, consumer reviews and established industry reputation.