Superdrug Now Offers Medical Treatments Like Botox and Dermal Fillers (36).jpg

Starting in the Strand store this month Superdrug as began to offer Medical treatments - botox and dermal fillers for as little as £99 to all members of the public above the age of 25.

Claiming to offer these treatments as a response to high demand, which is attributed to the "Love Island Effect", Superdrug has caused an outcry from general practitioners over the safety of the injections which should not be seen on the same level of accessibility as any facial treatment.

Although Superdrug has responded to the concerns due to the treatments only being available by "highly qualified nurses" after a phone booking and consultation. This nevertheless leaves customers liable to mistreatment, when botox is not performed correctly it can lead to complications. The British Association of Aesthetic and Plastic Surgeons has issued a warning that Botox and dermal fillers should not be seen as "casual beauty treatments" like eyebrow threading or waxing.

Spokesman Gerard Lambe said: "Administering an injection of any kind is a very serious procedure and requires an experienced and qualified health professional.

"All kinds of risks can arise, from infection to incorrectly applied needle placement over delicate facial muscles - which can lead to paralysis."